Case Study: Ridewright achieves a better custom wheel shopping experience with Sunrise Integration's visual wheel builder

Ridewright - Customer Case Study

Ridewright Wheels, a manufacturer of custom motorcycle wheels, needed a user-friendly online tool that would allow customers to visually customize and preview their wheel designs. With an extensive array of options to manage, they engaged Sunrise Integration to develop this interactive builder for their Shopify store.

Sunrise Integration designed and built a visual wheel builder tool that used photographic compositing to update a wheel's appearance in real-time as customers selected from over 1,400 parts. The resulting tool was an immediate hit, becoming a popular feature that improved the customer experience by making the design process both easy and engaging.

Ridewright