Case Study: QBP Bike Parts creates a smarter bike recommendation experience with Sunrise Integration

QBP Bike Parts builds a reusable Shopify recommendation platform with Sunrise Integration

Quality Bike Parts (QBP) faced the challenge of simplifying the complex process of selecting a bicycle and determining the correct size for its online shoppers. With an extensive catalog featuring various brands and frame geometries, customers were often overwhelmed. QBP needed an interactive tool to guide users through this highly personal decision-making process without creating a management burden for internal teams. They partnered with Sunrise Integration to develop a reusable recommendation engine for their Shopify stores.

Sunrise Integration designed a unified, slide-based recommendation framework for QBP. The solution included configurable quizzes for product and size finding, a flexible administrative tool for non-developers, and integrations with Shopify metafields for scalable product-level configuration. This provided shoppers with a faster, more confident journey and gave QBP a new source of structured customer insight for future marketing and segmentation. The platform established by Sunrise Integration created a flexible foundation to support additional recommendation use cases as QBP's needs evolve.

QBP Bike Parts (Quality Bike Parts)