Case Study: Mad Engine launches a custom Marvel Shopify app with Sunrise Integration

How We Developed the Marvel Design Collection Shopify App

Mad Engine, a licensed apparel wholesaler for major brands like Disney and Marvel, faced the challenge of developing a never-before-created Shopify app. The goal was to allow smaller Shopify merchants to sell officially licensed Marvel merchandise directly from their own stores, requiring a solution built for massive scale. Mad Engine partnered with Sunrise Integration to bring this complex project to life.

Sunrise Integration designed and built the Marvel Design Collection app from scratch, handling catalog management, fulfillment, billing, and key integrations like EasyPost for shipping rates. The solution was deployed on a high-availability AWS infrastructure to ensure stability and performance. As a result, Marvel became the first major entertainment company to offer its licensed catalog to millions of Shopify merchants. Sunrise Integration delivered a high-profile, successful app that is growing its presence in the ecommerce landscape.

Mad Engine

Jeff Sierra

SVP Ecommerce & Technology