Case Study: Character gains faster growth insights with Sundial

How Sundial helped Character identify their most important growth levers

The customer, Character AI, a generative AI company experiencing rapid user growth, faced a challenge with its analytics capabilities. While its user base was exploding, the team lacked a clear view of the drivers behind that growth, making it difficult to prioritize features and accelerate momentum. Their data and analytics functions had lagged behind their core model-building work.

Sundial implemented its analytics platform, providing the Character AI team with instant, deep-dive analytics out of the box. The solution offered prebuilt analyses for core needs and a customizable architecture for tailored investigations. As a result, Sundial reduced the team's time to answers by an order of magnitude, providing insights that would have otherwise taken six to twelve months to uncover. This enabled faster, higher-quality decision-making for product and engineering teams.

Character

Adam Rowings

ex-Head of Analytics