Case Study: Select Blinds achieves scalable, personalized video customer engagement with SundaySky

Select Blinds - Customer Case Study

Select Blinds, a fast-growing direct-to-customer home furnishings brand, faced a plateau in customer experience as its business scaled. With buying journeys that can span months, the company needed a way to answer varied customer questions, address distinct pain points across different buyer paths, and deliver personalized engagement that keeps prospects and returning customers moving toward purchase.

By adopting the SundaySky Video Platform and its Editor tool, Select Blinds turned individual customer questions into scalable, dynamic video interactions across channels. The solution enabled one-to-one, expert-style conversations at scale, letting the marketing team do more with less while improving response speed, personalization, and overall engagement throughout the buying process.

Select Blinds

Rick Steele

Founder and CMO