Case Study: Ritzy Room achieves 30% booking growth with Sunday Roast Agency

Ritzy Room saves $260,000 a year with Sunday Roast

The customer, Ritzy Room, faced significant challenges due to its heavy reliance on online travel agencies (OTAs), which consumed 15% of each booking in fees and stifled growth. This reliance also led to operational inefficiencies and a diluted brand identity for the luxury corporate housing provider. The vendor, Sunday Roast, was engaged to address these issues.

Sunday Roast implemented a rebranding and SEO-driven digital strategy, pivoting Ritzy Room's focus to a niche market of corporate travelers. This included a new website built on Squarespace and Lodgify to centralize bookings and automate operations. The results were substantial: $260,000 in annual booking fees were saved, direct bookings increased, and overall bookings grew by 30%. The vendor's solution successfully established Ritzy Room as a leader in its space and paved the way for sustainable growth.

Ritzy Room