Case Study: Shiekh Shoes drives increased spending and repeat visits with Sunbit

A Sunbit Case Study

Preview of the Shiekh Shoes Case Study

Shiekh Credit Card Drives Increased Spending and Repeat Visits

Shiekh Shoes, a premier footwear and apparel retailer, wanted to drive more store visits, increase transaction sizes, and build brand loyalty while keeping the experience convenient for its young, diverse, tech-savvy customers. To meet that challenge, they worked with Sunbit on a co-branded credit card program built for both in-store and online shoppers.

Sunbit launched the Shiekh Credit Card in less than three months, supported by employee training and marketing help. The program delivered strong results: cardholders spent 2X more per transaction ($164 vs. $82), visited stores 65% more often, and 75% of cardholders used the card outside Shiekh stores, extending brand reach and loyalty beyond the retailer.


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