Case Study: Bling achieves 2-minute customer onboarding with Sumsub

How Bling Uses Sumsub to Onboard Customers Within 2 Minutes

Bling, a French fintech cash advance service, needed a KYC solution that could onboard customers quickly while protecting against fraudsters using fake identities to borrow money. The company was looking for a way to verify users within minutes, maintain high conversion rates, and meet strict AML and identity verification requirements.

Sumsub provided Bling with automated KYC, fraud prevention, risk assessment, and liveness detection, helping the company onboard users in about 1–2 minutes with 100% automation. With Sumsub, Bling reported zero instances of fraud, while also satisfying French AML regulations and the 6th European AML Directive.

Bling