Case Study: Goldrush reduces verification time with Sumsub

Goldrush Group Stops Multi-Accounting with Sumsub’s 10-Second Verification

Goldrush, part of the Goldrush Gaming Group, is a South African sports betting and casino operator running Goldrush.co.za and Gbets.co.za. Before working with Sumsub, the company relied on manual customer verification, which created friction for users, increased fraud risk from fake IDs and duplicate accounts, and made it harder to detect underage or deceased individuals.

Sumsub implemented an automated verification flow using ID Verification, Liveness & Face Match, Email Verification, and Ongoing AML Screening, triggered during withdrawal requests. With Sumsub, Goldrush reduced median verification time to 10 seconds and achieved an 87% pass rate, while also lowering manual workload, improving security, and reducing operational costs.

Goldrush