Case Study: Tailored Brands achieves real-time operational intelligence and fewer POS issues with Sumo Logic

Tailored Brands scales global operational intelligence to drive business growth

Tailored Brands, a leading omni‑channel menswear retailer operating more than 1,000 stores and multiple brands, needed real‑time operational visibility to support customer experiences and scale analytics across teams. Their on‑premises Kibana/Elasticsearch setup became difficult to manage, required significant development time for custom dashboards, and slowed log analysis—hindering timely detection and resolution of POS and transaction issues.

Tailored Brands deployed the Sumo Logic Continuous Intelligence Platform, integrating AWS, Google Cloud, and on‑prem data to ingest logs and provide turnkey dashboards, alerts, and queries. The platform delivered rapid visibility into POS resets and transaction flows, reduced helpdesk calls, improved promotional and order‑management analytics, eliminated data silos, cut operational overhead, and enabled faster, cross‑team decision making.

Tailored Brands

Chaitanya Pallapothula

Senior Vice President of Omni-Channel Technology