Case Study: Hudl achieves minutes-fast issue diagnosis and scalable real-time insights with Sumo Logic

Hudl Finds a Winning Strategy with Sumo Logic

Hudl is a performance-analysis company that helps coaches and athletes create, edit and share game video and stats across a global customer base (millions of users on 114,000+ teams). As Hudl moved to a microservices architecture and increased deployments from about 10 to 25 per day, it needed a centralized way to collect and analyze massive volumes of machine data from apps, cloud platforms, servers and endpoints so teams could rapidly pinpoint and resolve performance and availability issues—something its previous analytics tool could no longer scale to handle.

Hudl deployed Sumo Logic’s cloud-native machine data analytics platform for easy, full‑stack visibility and real-time insights. The solution was straightforward to roll out and enabled developer self-service; teams could filter to relevant events, diagnose incidents in minutes, verify fixes instantly, and scale analytics as data needs grew—resulting in faster remediation and improved operational and support monitoring.

Hudl

John Dokulil

VP of Engineering