Case Study: Chevron Air Holidays achieves 72% sales growth with Summon

Chevron Air Holidays boosts sales 72% with Summon

Chevron Air Holidays, an established British holiday company, approached Summon Digital with the challenge of reversing a downward trajectory in their digital performance. They needed to improve sales efficiency and volume while also broadening their customer reach through digital marketing.

Summon implemented a comprehensive PPC optimization for Chevron Air Holidays, which included restructuring the account and integrating SA360 for automated bid management. They also expanded the digital reach using YouTube and programmatic display ads. As a result, Summon helped the client achieve a 72% year-over-year increase in sales, an 82% increase in revenue, and a reduction in their cost per acquisition.

Chevron Air Holidays