Case Study: Writers’ Trust of Canada achieves streamlined donor communications and institutional stability with Sumac CRM

Writers’ Trust of Canada - Customer Case Study

The Writers’ Trust of Canada is a national charity founded in 1976 to support and reward Canadian writers through awards, grants, scholarships and residencies. As a small organization with a staff of five that relies on corporate and individual donations rather than government funding, the Trust needed a way to manage diverse contact groups, maintain high-quality donor communications, and preserve institutional knowledge for long-term stability.

By implementing Sumac (by Silent Partner) the Trust centralized its donor and contact data, streamlined daily administrative tasks, and improved targeted communications. The database established institutional memory, increased operational efficiency, and strengthened the organization’s fundraising capacity—helping ensure future stability and growth.

Writers’ Trust of Canada

Don Oravec

Executive Director