Case Study: MacLaren Art Centre achieves streamlined donor management and boosted community engagement with Sumac CRM

MacLaren Art Centre - Customer Case Study

The MacLaren Art Centre is a regional cultural hub in Barrie that serves over 46,000 participants annually through exhibitions, art classes, school programs like VanGo, tours and community events. With a large base of Friends, annual donors, Patron’s Circle members and business supporters, the gallery faced the operational challenge of managing extensive programming and fundraising while adopting a new management system.

To address this, MacLaren implemented Sumac (by Silent Partner) and relied on the vendor’s hands‑on support through the learning curve. Over several years Sumac’s ongoing updates and expanded tools have helped the gallery manage its relationships and activities more effectively, allowing it to sustain strong community support that underpins its success.

MacLaren Art Centre

Sue-Ellen Boyes

Director of Development & Marketing