Case Study: Lintec Jakarta boosts Wincos brand awareness with Suitmedia

Lintec Jakarta grows Wincos social reach to 4,521 TikTok followers with Suitmedia

Lintec Jakarta, a leading Japanese company specializing in adhesive and film materials, faced a challenge in boosting brand awareness for its Wincos automotive window films in Indonesia's competitive B2C market. Suitmedia was engaged to implement a digital marketing strategy to enhance visibility and engagement with end-customers, bridging the gap between the brand's established B2B success and its B2C aspirations.

Suitmedia devised a comprehensive strategy involving social media content, paid advertising, and collaborations with Key Opinion Leaders (KOLs) like Mega Oto and Garasi Drift. This approach successfully positioned Wincos as a premium brand, resulting in a significant social media following of 1,854 Instagram and 4,521 TikTok followers by April 2025, effectively building a solid foundation for future B2C growth.

Lintec Jakarta