Case Study: Contentsquare achieves faster cloud co-sell and marketplace operations with Suger

How Suger Helped Contentsquare Grow Partnerships Without Limits

The customer, Contentsquare, a global leader in digital experience analytics, faced significant challenges scaling its cloud marketplace and co-sell operations with AWS and Azure. Their manual processes for managing listings, private offers, and deal registrations were time-consuming, created data silos, and hindered growth. They turned to vendor Suger to help automate these operations.

By implementing the Suger platform, Contentsquare automated its key partnership processes. This solution led to a 90% reduction in manual tasks and enabled deal registration that was five times faster. The deep integration with Salesforce also ensured accurate data tracking. These improvements freed the team to focus on strategic initiatives, allowing Suger to help Contentsquare scale its partnerships efficiently.

Contentsquare

Dico Angelo

Cloud Alliance Operations Lead