Case Study: SEAG transforms post-primary registration with Sugar Rush’s digital portal

SEAG cuts registration time to 3 minutes with Sugar Rush

The customer, SEAG, faced the challenge of overhauling Northern Ireland's 60-year-old, paper-based post-primary school entrance exam registration process. This tedious system created a lead time of 3-4 weeks for parents and required weeks of administrative work for the SEAG panel to process 18,000 applications annually. The vendor, Sugar Rush, was tasked with creating a digital solution to transform this legacy process.

Sugar Rush delivered a custom, secure software application portal that included a registration system, CRM, and payment processing. This user-centric platform reduced the application submission time to just 3 minutes, with 99.8% of applications completed online. The solution achieved a 94% ease-of-use rating from parents and an 86% reduction in administrative time, revolutionizing the entire process for SEAG.

SEAG