Case Study: Senler Media boosts engagement and multilingual accessibility with Subly

How a content creator uses subtitle translation tool to capture global attention online

The customer, Senler Media, a social media marketing agency, faced the challenge of needing to efficiently create and translate video subtitles into multiple languages to serve their diverse client base in Switzerland. Manually subtitling content was time-consuming and hindered their ability to produce accessible, engaging social media content at scale. They turned to the vendor, Subly, seeking an automatic subtitle translation tool to solve this.

By implementing Subly, Senler Media automated its subtitling and translation workflow, enabling the team to quickly generate accurate SRT files and repurpose content for platforms like TikTok and YouTube. The results were significant: the agency saw a 350% increase in podcast listeners, gained over 2 million views on TikTok, and improved brand awareness and engagement by 30%. Subly also dramatically improved internal and external collaboration, making the entire editing process much faster and easier.

Senler Media

Metin Senler

CEO and Founder