Sublight
17 Case Studies
A Sublight Case Study
QLM, a company in the logistics industry, faced the challenge of a massive manpower shortage in warehousing due to the COVID-19 pandemic, which increased risks of accidents and property damage. They needed to showcase their innovative forklift navigation software to attract clients and investors by demonstrating its benefits. To address this, they worked with vendor Sublight to create a marketing video.
Sublight provided a comprehensive video solution using live-action footage and 2D/3D animations to effectively communicate the software's functionality, efficiency, and safety features. This visual representation significantly boosted QLM's marketing efforts, successfully attracting new clients and investors by demonstrating how their solution mitigates workforce shortages and enhances warehouse operations.