Case Study: Rhone boosts AOV and conversions with Stylitics

Rhone lifts AOV 39% and hits 10x ROI with Stylitics

Rhone, a premium apparel brand, sought to elevate its online shopping experience to match the curated, outfit-driven approach of its physical stores. Their challenge was to encourage product discovery, showcase a new women’s line, and increase revenue metrics like average order value without compromising their brand identity. To achieve this, they partnered with vendor Stylitics and its AI Outfitting & Bundling services.

By implementing Stylitics' AI-powered styling and shoppable experiences, Rhone created a seamless online experience that aligned with its brand values. The solution drove significant measurable impact, including a 39% increase in average order value and a 10x return on investment within the first 100 days. Stylitics also helped improve conversion rates by 13% for men’s collections and 8% for women’s collections.

Rhone