Case Study: Dick’s Sporting Goods boosts cross-selling and basket size with Stylitics

Dick’s Sporting Goods boosts AOV 26% with Stylitics

Dick's Sporting Goods faced the challenge of manually creating featured shops and merchandising bundles for its e-commerce site, a process that required significant time and resources. To increase cross-selling and boost revenue, the retailer partnered with vendor Stylitics and its AI Outfitting & Bundling service to automate this effort.

The solution implemented by Stylitics automatically generated featured shops and product bundles at scale based on various strategies, including similar items, cross-category products, trends, and themes. This provided a more seamless and inspiring experience for shoppers. As a result, Dick's Sporting Goods was able to effortlessly increase basket size and move inventory. Stylitics technology also tracked key performance metrics, with one large multi-brand retailer cited as seeing a 26% increase in average order value and a 50% increase in revenue per visitor.

Dick’s Sporting Goods