Case Study: FusePump builds a flexible ecommerce module platform with STX Next

FusePump - Customer Case Study

FusePump, a United Kingdom marketing and advertising company and part of WPP Group since 2014, came to STX Next with an MVP for BuyNow, its live-price product that connects customers with retailer prices. The challenge was to create a system that was easy to use and flexible enough to support different types of advertisements for clients with different needs.

STX Next took over the project and delivered frontend and backend development, a full Scrum team, manual testing, and continuous integration. It built an advanced platform for creating and sharing customized ecommerce modules, including personalized advertisements and embeddable lightboxes, while keeping the application compatible with tracking systems. The source says the project team streamlined processes, shared frequent performance metrics, and delivered work that was almost completely bug-free.

FusePump

Leigh Simpson

CTO