Case Study: The College of American Pathologists celebrates diversity and belonging with StudioNorth’s employee resource group emblems

The College of American Pathologists wins a Graphis Silver Award with StudioNorth

StudioNorth was engaged by the College of American Pathologists (CAP) to address the challenge of creating a set of branded emblems for its Employee Resource Groups. The nonprofit needed designs that would celebrate diversity, belonging, and pride. Each emblem had to be bold and unique to its group's mission while maintaining a cohesive family resemblance and versatility for use across various applications.

The solution implemented by StudioNorth was a series of clean, elegant emblem designs inspired by medals to evoke a sense of pride. Each emblem incorporated powerful, identifiable icons and color palettes reflective of the individual ERG's unique character and mission. The result was an immediate positive internal reception, with the client expressing great appreciation for the thoughtful design. The project was also recognized with a prestigious Graphis Silver Award, highlighting its creative success.

The College of American Pathologists (cap)