Case Study: National Deaf Children’s Society reduces isolation for young deaf people with Studio Republic

National Deaf Children’s Society reaches 8,624 users in a month with Studio Republic

The National Deaf Children’s Society, a leading UK charity supporting deaf children, faced the challenge of engaging its young audience. Their existing online platform, The Buzz, functioned as a news blog and failed to build a community or reduce feelings of isolation. Studio Republic was tasked with creating a new, innovative digital solution to meet this need.

Studio Republic developed a web app designed to provide a safe, fun, and community-focused experience. They employed a highly collaborative design process that incorporated feedback from the charity's youth advisory board at every stage. The solution was built to facilitate future growth into a full mobile app. The results for the National Deaf Children’s Society were significant, with the web app attracting 8,624 users in its first month and achieving a 23% member conversion rate.

National Deaf Children’s Society