Case Study: The College of Law achieves higher enrolments and conversion with Studio LDN

The College of Law boosts conversions by 50% with Studio LDN

The College of Law, a leader in legal education in Australia and New Zealand, sought to optimize its online experience to improve user engagement and drive increased course enrollments. Their challenge was to simplify the enrollment journey for prospective students. Studio LDN was tasked with supporting the creation of future products based on student expectations.

Studio LDN conducted stakeholder workshops and in-depth student interviews to understand business and customer problems, which informed the development of refreshed student personas. They designed a new commerce website focused on usability and addressing identified customer needs. The redesigned platform resulted in a 50% increase in conversion and a 19% rise in average spend per customer.

The College of Law