Case Study: Sydney Theatre Company simplifies ticketing and content with Studio Bravo!

Sydney Theatre Company streamlines ticketing and content with Studio Bravo!

Sydney Theatre Company, a leading Australian theatre company, faced significant challenges with its complex and costly digital ecosystem built on Sitecore and a custom Tessitura integration. The platform was difficult to manage and limited the organization's ability to evolve. They tasked Studio Bravo with a complete re-platforming of their website to simplify their technology while still supporting their sophisticated ticketing and content needs.

Studio Bravo re-platformed the website from Sitecore to Umbraco CMS and transitioned the ticketing integration from a custom API to TNEW, extending it with targeted customizations. This solution streamlined the technology stack, reduced maintenance complexity, and created a more intuitive user journey from discovery to ticket purchase. The result was a future-ready digital platform that provided greater flexibility for STC’s team and improved transparency around performance availability for its audience.

Sydney Theatre Company