Case Study: Johnson & Johnson sparks innovation and collaboration with Studio Banana

Johnson & Johnson turns 70 ideas into an innovation hub with Studio Banana

Studio Banana was engaged by Johnson & Johnson to address a challenge at its workplace in Zug. The pharmaceutical leader needed to transform its legacy of innovation into a tangible, inspiring environment. The goal was to create an immersive innovation hub and branded showroom to spark ideas, host events, and tell the J&J brand story, moving beyond ordinary transit areas.

The solution involved Studio Banana redesigning the space into a human-centered, interactive hub. They created flexible areas like the Brand Playroom and Spark Theatre, blending experiential design with modular architecture and interactive technology. The result was a future-ready environment that accelerates ideation, fosters cross-functional collaboration, and enhances brand engagement for employees and visitors, successfully transforming the workplace into a catalyst for innovation.

Johnson & Johnson