Case Study: Athenix grows from zero to 230K+ social followers with Studio 3 Marketing

Athenix grows Instagram to 186K followers with Studio 3 Marketing

Athenix, a leading network of plastic surgery and aesthetic centers in the Western U.S., partnered with Studio 3 Marketing to build a comprehensive social media presence from scratch. The challenge was to grow their brand awareness and digital community across new platforms like Instagram and TikTok, moving beyond their initial modest following on Facebook.

Studio 3 Marketing implemented a full social media strategy involving annual on-location film shoots, patient collaborations, and pioneering influencer campaigns. The solution also included strategic content boosting and daily community engagement. As a result, Studio 3 Marketing helped grow Athenix's Instagram followers to over 186,000 and their TikTok followers to over 37,000, while also increasing their Facebook following by 87.5%. This growth significantly outpaced industry averages for engagement and established social media as a primary driver for the brand's top-funnel marketing.

Athenix