Case Study: Kiwi Collection grows Instagram followers with Strutta

Kiwi Collection grows Instagram followers 50% with Strutta

The customer Kiwi Collection, a luxury hotel booking specialist, sought to grow its new Instagram following and increase engagement. The vendor Strutta provided its social promotions platform to address this challenge.

Strutta's solution was a hashtag-based Instagram contest called #KiwiMoments, which automatically pulled entries into a Facebook gallery. The promotion increased Kiwi Collection's Instagram followers by 50% during the campaign and another 100% in the following month. It also generated 118 entries and 3,390 contest page visits over 22 days, establishing a foundation of engaged fans.

Kiwi Collection