Case Study: MOBA accelerates digital transformation with Strix and Shopware

Moba launches a Shopware spare parts webshop in 4 months with Strix

Moba, a global market leader in egg sorting and processing solutions, faced a challenge with its outdated and inefficient spare parts webshop. The platform was not scalable and was holding back growth in their complex international B2B operations. They partnered with vendor Strix to build a new solution on the Shopware platform to meet a hard deadline and serve as a foundation for broader digital transformation.

Strix implemented a new Shopware 6 webshop with a focus on a stable MVP, integrating it with Moba's existing MyMOBA customer portal. The solution provided support for complex customer structures and improved communication around orders and stock. The new platform successfully went live on December 1st, providing Moba with a modern, scalable foundation for future digital initiatives and enabling successful first orders.

Moba