Case Study: Husse transforms direct sales into a modern online store with Strix and Shopware 6

Husse launches Shopware 6 with Strix after 15 months of implementation

Husse, a Swedish pet food manufacturer, faced the challenge of digitizing its traditional direct sales model after the COVID-19 pandemic hindered its offline, consultant-driven approach to reaching customers. Strix was selected to implement a new e-commerce solution to build an effective online sales channel.

Strix implemented an e-commerce platform based on Shopware 6 Enterprise Edition, which included a virtual product assistant, social shopping integrations, and a custom mechanism for assigning local representatives to customers online. The new platform transformed the sales process, simplified the shopping path, and allowed Husse to offer a fast, efficient, and personalized shopping experience. Strix successfully helped the client adapt to the new digital reality and reach more customers online.

Husse