Case Study: Agrorami improves B2B sales efficiency with Strix’s B2B Box platform

Agrorami streamlines B2B sales and multiple carts with Strix

Agrorami, an agricultural machinery parts and accessories brand, faced challenges scaling its heavily customized B2B platform. Their existing solution was difficult to standardize and could not adequately support key purchasing processes like individual price lists, product availability, and multi-user company accounts. Strix was engaged to implement a new platform that could organize online sales and support their complex technical catalogue and commercial terms.

Strix implemented a B2B platform for Agrorami based on their B2B Box solution built on Magento. The new system standardized sales processes, integrated with Agrorami's ERP and PIM systems, and provided features like company accounts with user roles, quick order placement, and a technical search tailored to parts numbers. This provided a stable foundation for growth, giving customers greater independence and relieving Agrorami's sales team of repetitive tasks. The solution was specifically adapted to the agricultural sector, resulting in a more efficient purchasing experience and a solid foundation for the further development of digital sales.

Agrorami