Case Study: KNVB grows the Netherlands’ biggest e-football community with StriveCloud

Why Knvb Partnered up Strivecloud to Grow the Biggest E-footballing Community in the Netherlands

The Dutch Football Federation, KNVB, aimed to grow grassroots e-football by creating a new online platform, Jantje.gg, for amateur FIFA players to connect and compete. Their challenge was to launch this safe and comfortable community, complete with tournaments and prizes, which required a solution that could incorporate their specific branding and vision.

StriveCloud provided a customizable white-label platform, integrating KNVB's branding and existing tool stack to build Jantje.gg. The solution featured gamification elements like leaderboards, challenges, and a virtual currency called 'Jantjes' to engage users. With StriveCloud's support, KNVB successfully launched the platform, which helped them grow a dedicated e-football community in the Netherlands and provided a structured environment for players to develop their skills.

KNVB

Nick Hoogebeen

Partnership Manager of e-football