Case Study: MailDrip increases activation by 30% with Stripo

MailDrip boosts activation by 30% with Stripo

MailDrip, an email marketing automation platform, faced the challenge of converting its user sign-ups into actively engaged customers. Many users would register but never proceed to use the platform, creating a significant gap between acquisition and activation. To address this, they partnered with the vendor Stripo and its email design service to launch a targeted campaign.

Stripo helped implement a two-week interactive email workshop called the "Build your Email List Challenge." The solution utilized Stripo's templates and MailDrip's own instant email feature for reminders and automated follow-up sequences. This strategy led to a 30% increase in new registrations and active users, with email campaign metrics showing a 57% open rate and a 14% click-through rate.

MailDrip