Case Study: Gap 360 speeds up email production and improves email analytics with Stripo

How Stripo Takes Email Analytics to a Whole New Level, or Why Add UTM Tags to Emails with Stripo

Gap 360, a UK-based travel company, needed a more flexible and user-friendly email builder than the one provided by their ESP to create professional, high-quality marketing emails. Their goal was to improve email production speed and ensure their campaigns rendered correctly across all devices, as email marketing is a vital channel for nurturing leads and driving business growth. This led them to seek out a solution from vendor Stripo.

By implementing Stripo's drag-and-drop email editor, Gap 360 was able to build emails 50% faster. The team utilized Stripo's prebuilt modules, custom module library, and integrated image stocks to speed up production. The solution's direct ESP integration simplified the final send process. As a result, Gap 360 now creates emails twice as fast with Stripo, allowing the marketing team to dedicate more time to strategy and analytics.

Gap 360