Case Study: RushOrderTees achieves a 3.50% conversion uplift with Stripe’s Optimized Checkout Suite

RushOrderTees boosts conversion rate 3.50% with Stripe’s Optimized Checkout Suite

RushOrderTees, the Philadelphia-based custom apparel company known for nationwide two-day delivery, needed a payment process as fast and flexible as its operations. Using Stripe, the company wanted to support evolving customer preferences across desktop and mobile with more payment options, including digital wallets and instant bank transfers, while reducing friction at checkout.

RushOrderTees upgraded its Stripe setup with the Optimized Checkout Suite, including the Payment Element, Link, and Stripe Payments authorization tools. This helped Stripe deliver a more personalized checkout experience and improved results: conversion rate increased by 3.50%, payment success rate rose by 2.25%, overall authorization reached 98%, and more than 80% of Link users chose it when offered.

RushOrderTees

Matt Satell

Director of Ecommerce