Case Study: Runway accelerates its AI creative tools business with Stripe

Runway empowers video editors with AI creative tools

Runway, a startup providing AI creative and video-editing tools, needed an easier way to launch the company and manage subscription billing as it scaled. The founders used Stripe Atlas to handle incorporation paperwork, and later relied on Stripe Checkout and Tax to support its freemium, Pro, and Team subscription offerings.

With Stripe, Runway was able to simplify company formation and speed up payment operations, letting the team focus on product innovation instead of back-office work. According to Runway, Stripe helped them iterate faster across both incorporation and payments, supporting the growth of its AI tools for creators and enabling efficient subscription sales.

Runway

Cristobal Valenzuela

Co-founder