Case Study: La Redoute achieves a world-class customer experience with Stripe

La Redoute replaces legacy systems with Stripe to offer world-class customer experience

La Redoute, the French retailer with a large international e-commerce presence, needed to replace fragmented legacy payment systems that were difficult to manage and limited its ability to expand globally. The company wanted a single solution that could improve checkout, support local payment preferences, speed up payouts, and help meet Strong Customer Authentication and fraud-prevention requirements. La Redoute chose Stripe Payments and Stripe’s optimised checkout suite to modernise its customer experience.

With Stripe, La Redoute added payment methods like Apple Pay, Google Pay, PayPal, and Klarna in just a few clicks, while also using Stripe Radar, 3D Secure, accelerated payouts, and Stripe Sigma. The results included a 2% conversion lift in two weeks, next-day payouts, frictionless rates above 80% in every country, and authorisation rates above 98%. Stripe also helped La Redoute centralise transaction and customer data, reducing finance-team reconciliation work and improving operational efficiency.

La Redoute

Jean-Cédric Costa

Chief Information Officer