Case Study: FreshBooks achieves faster onboarding and revenue growth with Stripe

FreshBooks launches FreshBooks Payments, an embedded end-to-end payment solution, using Stripe Connect

FreshBooks, the accounting software company serving small businesses worldwide, needed to evolve its payments experience as its customers grew. Using Stripe, FreshBooks wanted to move from a hosted payment setup to a more seamless, end-to-end solution with easier onboarding, better fraud controls, and more control over the customer journey.

Stripe helped FreshBooks launch FreshBooks Payments with embedded components, Instant Payouts, and fraud tools like Radar for Platforms and Radar for Fraud Teams, supported by Stripe professional services for migration. The result was a faster white-labeled onboarding flow, better cash-flow access for customers, and stronger risk management; within 30 days of adopting Stripe’s recommendations, Instant Payouts usage rose 22%, retention improved 9%, revenue increased 31%, and FreshBooks blocked more than 300 fraudulent accounts in just 3 months.

FreshBooks

Andrew Gunner

Senior Director of Product for Payments