Case Study: Union Square Alliance revitalizes San Francisco’s Union Square with Streetsense consulting

Union Square Alliance completes full-scale strategy in 5 months with Streetsense

Streetsense partnered with Union Square Alliance, a public non-profit organization, to develop a full-scale strategy for revitalizing San Francisco's iconic Union Square district. The challenge involved addressing the area's physical environment, social and economic conditions, and opportunities for activation and safety interventions following the pandemic.

The solution from Streetsense involved conducting stakeholder interviews and focus groups, alongside a detailed analysis of pre- and post-pandemic data. This included mapping visitation patterns, assessing business health, and analyzing the competitive environment to form strategic recommendations. The engagement resulted in a comprehensive strategic plan that garnered significant positive media coverage and was discussed by San Francisco's mayor, demonstrating a successful step towards the district's recovery.

Union Square Alliance