Case Study: The Lucie elevates Baltimore multifamily living with Streetsense branding and interior architecture

The Lucie sets a new benchmark in Brewers Hill with Streetsense

The Lucie, a residential development in Baltimore, faced the challenge of creating a top-of-market identity and amenity suite to stand out in a competitive area. They hired the vendor Streetsense for branding and interior architecture services to transform a brownfield site into a distinctive home.

Streetsense developed a handcrafted brand identity inspired by a local poet and designed a wide range of unique, hospitality-inspired amenity spaces. The solution successfully positioned The Lucie as a new benchmark in the neighborhood, resulting in it winning the CoStar 2023 Impact Award for Multifamily Development.

The Lucie