Case Study: Livingston County drives downtown revitalization and economic growth with Streetsense

Livingston County drives downtown revitalization with Streetsense, delivering 29 business plan winners and 9 murals

Livingston County engaged the consulting firm Streetsense to develop a comprehensive economic development strategy. The challenge was to create a clear plan for driving business attraction, capital investment, and redevelopment across its commercial districts to ensure county-wide economic sustainability and support growing destination tourism efforts.

Streetsense conducted a diagnostic analysis and provided strategic recommendations, which included creating a series of Instagram-able murals to drive visitation and a business plan competition to improve the local business mix. The results were a five-year county-wide action plan that won an international award. The program led to nine professional murals and a regional festival that drew thousands of visitors. The business competition resulted in 29 winners over three cycles, with 26 of those businesses still operating or soon to open.

Livingston County