Case Study: Matchroom launches global multi-sport OTT platform with StreamAMG

Matchroom Live Global End-to-End OTT across 12 sports

Matchroom, one of the world's largest suppliers of sports programming, sought to create a new global OTT service, Matchroom.Live. Their challenge was to build a flexible platform capable of delivering live and on-demand content across multiple sports and territories, with tailored monetization and without geo-blocking issues for users. They turned to vendor StreamAMG for a solution.

StreamAMG deployed its end-to-end OTT solution, utilizing its video technology suite, CloudMatrix for content management, and CloudPay for subscriptions. The result was a successful launch that exceeded targets, introducing events to new territories and uncovering enthusiastic audiences in key markets like the USA and India. StreamAMG's platform provided Matchroom with the tools to maximize content value and focus on future growth.

Matchroom

Jamie Banks

Head of Broadcast Development