Case Study: Ajaib boosts user engagement with Stream

Southeast Asia’s Leading FinTech App Increases User Engagement by 30% with Stream

Ajaib, Southeast Asia’s leading FinTech app, wanted to improve its in-app UX and messaging experience for a growing community of investors. Its existing chat provider was too inflexible on pricing, and its in-house activity feeds infrastructure was difficult to maintain, resource-intensive, and not delivering the engagement the team wanted.

Ajaib migrated from Sendbird to Stream and replaced its in-house feeds build with Stream Chat and Stream Activity Feeds APIs and SDKs, with support for data migration and moderation features. With Stream, Ajaib increased user engagement by 30% and reduced development effort by 30%, while gaining a more scalable and reliable solution for future growth.

Ajaib

Ghulam Zaky

Product Manager