Case Study: Pluang doubles user engagement with Stream Chat

All-In-One Investment App Pluang Builds Engaged Community with Stream Chat

Pluang, an all-in-one investment app serving users across Southeast Asia, wanted to move its active investment community out of Telegram and into a more seamless in-app experience. To do that, the team evaluated several chat providers and looked for a scalable solution that could support a large user base and fit with its product and CRM goals.

Pluang chose Stream and integrated the Stream Chat API and React SDK to power in-app community chat, along with features like reactions, threads, replies, and moderation. With Stream, Pluang reported stronger engagement and higher in-app conversions, including doubled user engagement and users in chat spending twice as much time in the app; the engineering team also praised Stream’s documentation and dedicated support.

Pluang

Anggie Hendrata

Product Manager