Case Study: Barry M achieves online growth with Strawberry and Shopify

Barry M scales online growth with Strawberry over 2 Shopify store iterations

The cosmetics brand Barry M was a successful high-street retailer but faced challenges with its digital retail experience. Seeking to improve its brand and customer experience while creating a scalable platform for new marketing initiatives, Barry M partnered with vendor Strawberry to develop a new online store.

Strawberry implemented a comprehensive solution for Barry M, developing their store on Shopify Plus and providing services including design, UX, integrations, and performance marketing like PPC and CRO. Working as an extension of the Barry M team, Strawberry was instrumental in growing the brand's online business over several years, resulting in a successful re-platforming that drove sales.

Barry M