Case Study: Pernod Ricard brings insights to every business decision with Stravito

Pernod Ricard grows Stravito users 199% with The Insight Factory

Pernod Ricard, a leading global wine and spirits group, faced a significant challenge in managing and sharing its consumer insights. Before implementing a solution from the vendor Stravito, the organization struggled with a lack of transparency and inefficient information sharing. Teams spent excessive time searching for data via email, leading to duplicated work and difficulty accessing existing research.

Stravito provided its knowledge management platform, which Pernod Ricard branded internally as The Insight Factory. This solution centralized insights into a customizable, user-friendly library, which has been critical to their consumer-centric approach. The results for Pernod Ricard have been substantial, with user accounts increasing by 199% to over 3,000, document views exceeding 26,000, and user uploads growing by 236%. Stravito's platform has enabled more efficient work and broader sharing of insights across various departments.

Pernod Ricard