Case Study: Colruyt Group brings all market information under one roof with Stravito

Colruyt Group Brings All Market Information Under One Roof

Colruyt Group, Belgium’s market-leading retail company, needed a better way to make growing volumes of market data, research, and analysis available across the organization. The company’s Market Research and Intelligence team partnered with **Stravito** to build an efficient, easy-to-use platform for finding and sharing insights, helping more employees access the information they need to make data-driven decisions.

**Stravito** implemented its SaaS knowledge management platform to securely store, automatically classify, and make market research searchable across Colruyt Group. The rollout to an initial group of 100 users has been met with strong feedback, with employees calling it easy to use and “like Google, but for my company.” The system is already improving access to insights, reducing the need for meetings, and supporting broader company-wide information sharing.

Colruyt Group

Ann Steyaert

Head of Market Research & Intelligence