Case Study: a leading tech engineering business reduces software engineering competition with Stratigens

The location strategy of a global engineering business

A leading tech engineering business with over 5,000 employees needed to determine the optimal US location to grow its software engineering team. Having grown through acquisition, the company had dispersed teams and needed to inform a major real estate decision between two existing office locations. They turned to Stratigens and its labour market analytics platform to solve this challenge.

Using Stratigens, the client analyzed the talent market in both locations, gaining insights into the supply and demand for software engineers, salary benchmarks, and local competition. The data revealed that competition for talent was significantly lower in Charlotte, enabling the company to make a fact-based strategic decision. Stratigens provided the intelligence that saved the business recruitment costs and ensured they were in the right location to attract the necessary talent.