Case Study: Etsy improves buyer and seller experiences with Stratifyd

Etsy - Customer Case Study

Etsy, the online marketplace for handmade and vintage goods, needed a better way to understand and improve the experiences of both buyers and sellers. Using Stratifyd, Etsy struggled less with fragmented third-party tools and time-consuming manual analysis, and gained a way to analyze customer reviews, forum feedback, and survey data from its consumer and vendor marketplaces.

With Stratifyd, Etsy’s teams could quickly test new features, visualize feedback, and uncover key topics and trends from previously unused data. The result was faster access to product-change feedback, new critical insights from vendors, decreased analysis time, and improved buyer and seller experiences, helping Etsy make more data-driven decisions for customer acquisition and retention.

Etsy